Why Trustworthy AI Is the Key to Unlocking Technology's True Potential

Streamlining Enterprise Operations with IBM Business Automation Workflow

A leading multinational manufacturing enterprise required a unified way to orchestrate complex sales, compliance, and dealer-facing processes across multiple regions. Manual, email-driven workflows and disconnected legacy systems increased turnaround time, raised compliance risks, and slowed revenue operations.

By deploying IBM Business Automation Workflow (BAW) with Nexright as the strategic implementation partner, the organization consolidated fragmented workflows into a single automation layer. This enabled intelligent case handling, faster approvals, improved visibility, and consistent process execution across global teams.

Business challenge

The organization operated with a mixture of legacy systems, email-driven approvals, and siloed departmental processes. As volumes increased, these limitations created bottlenecks, process delays, and inconsistent user experiences.

Key Challenges:

  • Highly manual, non-standardized processes across sales, operations, HR, procurement, and field service teams.
  • Fragmented process visibility, making it difficult for leadership to track execution and identify bottlenecks.
  • Inconsistent compliance and audit readiness due to dispersed data and ad hoc workflows.
  • Slow turnaround cycles, resulting in delays for customers, suppliers, and internal stakeholders.
  • Low workforce productivity due to repetitive, administrative workloads and lack of automation.

The organization needed an integrated, scalable workflow automation platform to orchestrate processes end-to-end, improve governance, and enable rapid adaptation to changing business needs.

Solution

Working with Nexright, the organization deployed IBM Business Automation Workflow to unify workflows, case management, decision automation, and process insights on a single platform. Nexright designed a modular automation architecture enabling quick rollout of priority workflows with enterprise governance.

Solution Highlights:

  • Unified Workflow and Case Management
    Consolidated routine tasks and complex case-based scenarios within a unified operational model, improving consistency and traceability.
  • End-to-End Process Automation
    Replaced manual steps with automated routing, business rules, document handling, and SLA-driven escalation paths.
  • Digital Forms and User Experience Enhancement
    Eliminated paper-based and email-driven processes with guided digital forms, ensuring accurate data capture and faster completion.
  • Reusable Automation Components
    Nexright built a library of reusable workflow templates, rule sets, and integration connectors—accelerating future automation deployments.
  • Integration with Core Enterprise Systems
    Connected BAW with ERP, CRM, HR, and document management systems to ensure seamless data exchange and accurate record-keeping.
  • AI-Driven Insights (Optional Add-On)
    Leveraged process analytics to identify bottlenecks and continuously optimize workflow performance.

Solution components

  • IBM Business Automation Workflow
  • IBM Business Automation Workflow Insights (optional)
  • IBM Operational Decision Manager (ODM)

Unified Process Workspace

A single operational cockpit for employees and managers to initiate, track, and manage workflows and case activities.

Process Standardization & Compliance

Enforced consistent rule-based execution with built-in audit trails, reducing process deviation and compliance risk.

Scalable Automation Architecture

Modular, API-driven design enabling the organization to expand automation from a few processes to hundreds across departments.

Result

  • Reduced process turnaround time by up to 40% due to automated routing, fewer manual touchpoints, and improved data accuracy.
  • Enhanced workforce productivity, allowing teams to focus on strategic tasks instead of repetitive administrative work.
  • Improved compliance and audit readiness through standardized processes and centralized workflow logs.
  • Accelerated onboarding of new automations, leveraging reusable templates and Nexright’s best-practice frameworks.
  • Better decision-making, supported by real-time process insights, SLA monitoring, and operational dashboards.
  • Greater operational agility, enabling rapid changes to workflows without heavy development effort.

IBM Business Automation Workflow helped us eliminate process bottlenecks and establish a unified operational model across departments. Working with Nexright streamlined rollout, improved user adoption, and enabled us to scale automation far more effectively than ever before.

— Head of Digital Operations, Global Manufacturing Organization